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Rock The Bike

Pedal power for outage preparation

A quality bike generator from Rock The Bike can be a serious — and seriously fun — component in your preparedness plan for upcoming Public Safety Power Shutoffs during this year’s fire season in Northern California, or any type of outage. While battery banks last for a while, and solar panels can refresh them during […]

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Your Name in Lights!

  Fun, challenge and teamwork in action are the main benefits of our newest Pedal Powered Activity, the LightBox, an 8 x 8 Pedal Powered custom illuminated light sign that could be a hit for your org or company. Having a multi-person activity like the Light Box leads to genuine teamwork moments at your events. […]

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1000 smoothies in 6 hours?!

Occasionally we attempt a really big smoothie operation, in which we show up with hundreds of pounds of fruit, ice, juices, etc., and get lots of people bike blending. If this is what you’re going for too, here are the factors you’ll need to consider: – Time (prep, setup, and the event itself) – Ingredients […]

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Coming to a Spin Class Near You

Rock the Bike has rocked events around the Bay Area with our message of pedal-powered revolution. We’re ramping it up – for the first time, people who take their daily spin class will wire back the energy generated by their workout into their electrical grid, helping to power their work place as they get inspired […]

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Update on advocacy and giving

We’re stepping up our giving and pro bono work more than ever before. Below is a rundown of what we’ve been up to lately. Thank you to all our customers; your purchases stabilize our operation and make this kind of direct social impact possible. Paul and the BooLander recently rode the Climate Ride Death Valley, and used […]

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BooLander, new custom tall tandem, hits the streets and the National Parks

Coverage update! The BooLander gets a sweet write up in Bicycle Times Magazine and a beautiful video from KQED Arts: What’s up bicycle customizers, feast your eyes on the BooLander, the latest custom bike to hit the streets at Rock The Bike.  The BooLander is a vertical tandem (riders are top / bottom versus the […]

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1.7 Million Views! CNN Covers Rock The Bike’s Roll-Up Generator at Standing Rock

CNN sent journalist Sara Sidner to Standing Rock in North Dakota, though they don’t identify which camp they visited: Oceti Sakowin Camp, Rosebud Camp, or Sacred Stone Camp. While walking around, Sara found a Roll-Up, our portable pedal-powered generator, brought to Standing Rock by friend/collaborator/co-conspirator Mike Cobb, and gave it a spin. Check out the video below:  

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New audience sizes at Maker Faire, recent rallies mark transition for Pedal Powered Stage

Since our earliest moments of Pedal Powered experimentation, I’ve been fascinated by how much sound comes from one pedaler’s efforts. I remember a 12-year-old powering my street performance at a charity bike event for an audience of 30-50 people in the early goings. He was into it! Not too hard, not too easy. Great sound […]

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Take a listen to our new music album: “Live and Pedal Powered from Maker Faire”

We collaborated with Maker Faire to record and produce an album of Pedal Powered performances from the 2014 Maker Faire. These and some studio tracks laid down at our upstairs music studio Soul Graffiti make up a new full-length compilation. Click play below. To listen while browsing the rest of this site, right click here […]

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Can you put ingredients in your bike blender and process them while riding down mountains? Yes you can.

Props to RTB customer Mark Harris for this fun video demonstrating one fun way to enjoy bike blending. In his blog, the “Transcendental Art of Bicycle Blender Touring”, Mark documents his travels with the Fender Blender Xtracycle, in which he pulls edible food from the side of the road, adds an ingredient or two (sometimes […]

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Pedal Powered homecoming at USC

A growing number of students are considering how their values meet up with the production style of campus events. At USC the Environmental Student Assembly wanted to showcase that big events can be green events. Rock The Bike was up to the challenge. One of the cool things that the student organizers contributed was the […]

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Activist rapper Boots Riley’s spoken word at the People’s Climate Rally Oakland, Rock The Bike’s biggest event ever.

Thanks to the 350.org Bay Area and System Change Not Climate Change organizers, volunteers, and attendeeds, and Rock The Bike crewmembers who came together for the People’s Climate Rally this past September 21 on the shores of Lake Merritt in Oakland. A major highlight of the event was Boots Riley’s spoken word and song during […]

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Old and new Fender Blender Pro seatposts. If your old one is causing your seat to slip back, we want to get you a new one.

We are offering a free upgrade to anyone whose Fender Blender Pro seatpost looks like the one on the left and is experiencing seat slippage: The issue is that the older style, sold in 2012 and 2013, can lose the knurling that holds the seat angle you set. Once it has slipped a couple times, […]

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Using Pedal Power with larger crowds.

From our vantage point the events world seems to be ever growing, and out of passion for spreading our bike message and in the interest of providing the best gear we can to our customers, we continue to test our activities with larger crowds. In this post we’ll share some of what we’ve learned about […]

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Moberi entrepreneur survives Shark Tank, reps Human Power

Ryan Carpenter gets the Sharks pedaling healthy smoothies as he pitches his Pedal Powered smoothie carts on National TV. Click here to watch the full episode. Ryan’s appearance is at the beginning. In a sense, Moberi’s Shark Tank segment was the perfect microcosm of the current debate between environmentalists and pro-business voices. The conservative sharks […]

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We’re moving! Open house April 3. (Reprint of National newsletter).

It is with great hope and excitement that we invite you to the Open House of our beautiful new headquarters in the Golden Gate District of Oakland, CA. The occasion will also mark the celebration of our 10th Birthday.  We have been in business since September 2003 and are in our 10th year of providing […]

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