Rock The Bike
Menu

Clif Bar Rocks the Bike with Soul Cycle Mothership on 2-Mile Challenge tour


Clif Bar Rocks the Bike

When Clif Bar wanted to pump up the volume on their “2-Mile Challenge” bike advocacy tour, they turned to Rock the Bike for a human-powered Soul Cycle Mothership party bike. The party bike helps spread smiles at events and increase the numbers of visitors to Clif Bar’s 2-Mile Challenge bus.

The bio-diesel burning, retro-looking tour bus is a rolling exhibition of bicycle transportation options and inspiring bike culture stories.

Ryan Mayo, Clif Bar’s Mobile Marketing Manager, had this to say:

“We feel strongly that there is great need for people to start thinking creatively about using the bike as a means of transportation to fight the effects of climate change. With our Soul Cycle Mothership, we’re dropping climate neutral beats and inspiring others as we ride!”

Clif Bar has found that the element of music helps increase the numbers of visitors on their 2-Mile Challenge bus. The Soul Cycle Mothership makes a personal connection with event goers as they stream by. Inspired participants can pedal-power a couple songs, and even sing karaoke-style through the Mothership’s PA system. And 2-Mile Challenge Tour staff can make announcements over the music, pulling people in when the crowds get heavy. When crowds are light, they pop the bike off the beefy dual-sided kickstand, switch to battery mode, and get mobile.

human powered party bike

Mayo adds, “Last week at an event, I was cruising around the venue with the Soul Cycle Mothership, when Bob Marley’s “Get up, Stand Up” came on the player. I cranked the volume dial up and turned heads throughout the whole place. People threw their fists in the air and sang along as I rode by – Don’t give up the fight! The sound infectiously spread smiles throughout as we shared our organic Clif Bars with the people.”

Hauls a mega load

The bike is working out great. Haul’s a mega load. Kids love the ride on the back.

Note the custom bamboo footboards and deck. I built em and could build em for anybody else with a Mundo.

Thanks, Brad Boise, Id

-Brad in Boise, Idaho
June 9, 2008

Cruising with ElliptiGO inventor Bryan at sunset along the Embarcadero

Click “more” below to see the video.

I met Bryan at Maker Faire, and immediately got the idea to get some DLG under the foot platforms of his invention on a sunset cruise. It was the first time we’ve mounted the DLG in a way that it moves relative to the frame of the bicycle.

Bryan invented the ElliptiGO out of frustration with driving to the gym to use the Elliptical trainers.

Street performing at Lightning in a Bottle this past weekend.

This was one of about 10-15 short performances I did during the festival. Later in the video you see footage of Brenda talking about the bike she just one from New Belgium and Clif Bar. I thought she was rad so I sponsored her with a Down Low Glow for the bike she just bought.

Who wants $20 a month to ride their bike to work?

Following is an excerpt that I received from an email from the League of American Bicyclists…

On May 21, 2008, prior to the Memorial Day recess, the House passed H.R. 6049, the Renewable Energy and Job Creation Act of 2008. Included in the legislation is a $20 per month transportation fringe benefit for bicycle commuters to cover costs of commuting by bike.

We are expecting the Senate finance committee to take up the measure the week of June 2nd, and would like to have the Senators who previously co-sponsored S. 858 (Bicycle Commuters Benefit Act 2007), sign onto a joint letter, being distributed by Senator Wyden, to the Chair and Ranking Member of the Finance Committee asking them to adopt the House provision.

For details on this provision and a ‘Take Action’ link contact the League of American Bicyclists (www.bikeleague.org)
DISQUS…

Cruise to Union Square Musical with Fossil Fool

Posted by fossilfool
Time:
06/07/2008 – 12:00

Rock the Bike is going to be providing pedal powered sound for the Union Square Musical, a public dance event. Say you happened to be walking through Union Square at 3:45 PM on June 7th. Well you’d be in for a treat, as dozens of dancers in street clothing, pretending to be average tourists and street sweepers, bust into a full-on choreographed rendition of Bjork’s ‘It’s Oh So Quiet.’ I’m collaborating with the crew of the ‘Union Square Musical’, which includes producer Karen Offereins and choreographer Margery Fairchild to pedal power the music for their performance.

We’ll be rolling to another charity music event in Bayview first for a little street performing and live music, then over to downtown by 3:00 to set up for the Union Square Musical. Come along for all or part. RSVP to Paul @ this esteemed web site.

Start point, 935 York @ 21st.

 

Human Power, the writing’s on the wall

And today coming back from the beach I passed Mona Caron’s new mural in progress in Noe Valley and saw this cool little detail:

In it, a gym currently at the corner of 24th and Church is replaced by a Pedal Power center, which people pedaling away on energy-harnessing bikes. On the roof of the Pedal Power center, a band jams away, using the power from below. Caron painted her favorite musicians into the mural. You can clearly make out stiltwalkers from La Malamana, and the distinct figure of the singer Rupa .

Every time I street perform with the Choprical Fish, someone asks me: “What if we could have a whole gym generating energy?” Well, at least in the post-apocalyptic eutopia of Mona Caron’s new mural, we can.

Street performing at KFOG Kaboom last night

Had a great time performing with Ken the mad scientist, Joel, Zori, Mafi, and Daniel last night at the KFOG Kaboom. We had completely sustainable sound — solar charged keyboard amp, and human powered vocals. We performed about 2 hours in an area filled with tailgaters, for tips, food, and fun.