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One photo and two videos from now, you'll understand how Side Visibility and the Down Low Glow protect you on night rides.

Nearly 70% of nighttime bicycle / car collisions are related to Side Visibility.


Above, Rock The Bike's piece on the benefits of Side Visibility.


Above, a YouTube video by Livewombat, an enthusiastic customer, shows how bright the DLG is when viewed from the side.

Front and rear safety lights (blinkies) protect you well in many riding situations. But blinkies are weakest when viewed from the side. Unfortunately, side visibility is the most common cause of nighttime bicycle-car collisions. Every time you approach a turn or an intersection, your side visibility is key to drivers seeing you.

I was searching for bike rap on YouTube and this came up

Cars giving me more room on narrow Tokyo Roads

1:54 AM me: first impressions?
1:56 AM Byron: I never imagined cars on narrow Tokyo roads would give me so much room.
me: That's a great testimonial!
1:57 AM
M Byron: Anyway, I was quite self concious on the first ride
me: Lots more attention...
1:59 AM Byron: I'm not an attention seeker yet my bike was screaming "Look at me!"
me: I'm a ham.I love that aspect of it.
Byron: But by ride number 2 my attitude was more like "Yeah its bright, but thats normal for me now"
me:
Cool.
- Byron, Tokyo 7/14/2008

Hottie Bikewash

hottie carwash  Originally uploaded by Ray Tracing 

A reminder from Flickr's RayTracing that cleaning your bike regularly helps you catch mechanical issues before they become serious. For example, just running a rag over your bike, you'll feel bolts that need tightening, and notice a stiff link in your chain.

Building Smart in Fuel Crunch, Bike Industry's Gear Shift Pays Off

Quotation:
Cargo or sport utility bikes are an emerging category. These two-wheeled pickup trucks feature oversized, reinforced racks and an extended wheel base for strength and stability. "Cargo bikes allow you to carry heavy loads without starting your car," says Benjamin Sarazin, founder of Yuba Bikes in Sausalito, Calif. The fledgling company sold out its first shipment of 100 Mundo utility bikes in three weeks; buyers included a gardener, a baker and a campground in Maine.

Street performing at Pirate Cat Radio


Created with Admarket's flickrSLiDR. .
Big thanks to Amanda and Monkey at Pirate Cat, the Mission District's favorite neighborhood radio station, for the warm invitation.

Highlights from Bicycle Music Festival: SHAKE YOUR PEACE!

SHAKE YOUR PEACE! performs "Juss A Little Bit Mo" at the Precita Park stop of the 2008 Bicycle Music Festival.

Looking for a bike-based paramedic / EMT to use the Lifebike

Before turning our focus to bike culture and bike safety, we developed a system called the Lifebike for bicycle-based paramedics and EMTs to use at large crowded events such as July 4th, parades, sports events, etc.

The Righteous Kickstand

You'll wonder why you went so many years without one.

A quality kickstand won't slow you down, won't let you down, and won't let you fall down. But it will make your entrance a lot cooler when you roll up to a cafe at night with your Down Low Glow laying down a cloud of purple neon beneath you. And when you step off your rig and flick the kickstand down, you can leave your lights on for a few minutes while you say hi to your friends, buy yourself a beverage, and take a seat. The 'Righteous' kickstand makes it all possible. Righteous!

Product InfoBuy it now!
Price:
$18

Happy 4th of July!

All we need now is for rock the bike to come out with bright white DLG and we would have been very patriotic ;)

(those red ghosties above the bikes are balloons tied to the snapdeck)

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